Tag: Opel Astra

New Opel Astra Electric: Compact Class Bestseller Goes Fully Electric

 Opel is opening the next ground-breaking chapter with the new Astra: today the Rüsselsheim-based carmaker revealed the first images of the new Opel Astra Electric. The brand with the “Blitz” is thus presenting the first all-electric serial production Astra in the decades-long success story of the compact class bestseller and newly crowned “Golden Steering Wheel 2022”[2] winner. But that’s… Read More New Opel Astra Electric: Compact Class Bestseller Goes Fully Electric

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New Opel Astra GSe and Astra Sports Tourer GSe Revealed

GSe returns! Following the announcement that Opel will revive GSe as a new sub-brand for dynamic, electrified models, the brand with the Blitz today released advance information and images of the first new GSe models – the new Opel Astra GSe and the new Opel Astra Sports Tourer GSe. As state-of-the-art plug-in hybrids, available as Astra Sports… Read More New Opel Astra GSe and Astra Sports Tourer GSe Revealed

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Made-to-Measure Accessories for Opel Astra and Astra Sports Tourer

The new Opel Astra and the new Opel Astra Sports Tourer not only look sporty and confident, they are also highly practical. As plug-in hybrids, they are electrified for the first time as well. Inside, the driver-oriented cockpit with the new Pure Panel brings a whole new emotional experience to customers. Equally modern are the tailor-made Opel Original Accessories,… Read More Made-to-Measure Accessories for Opel Astra and Astra Sports Tourer

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Bold, pure, to the point: “Speaks for itself. The new Opel Astra.”

Images instead of words: 360-degree launch campaign TV ad showcases newcomer Expressive: Brand ambassador Jürgen Klopp encourages all to test the Astra Cross-media: Diverse online activities as well as TV, radio and cinema advertising Rüsselsheim.  Opel kicks off the international, cross-media launch campaign for the new Astra today. The motto: “Speaks for itself. The new Opel Astra.” The model… Read More Bold, pure, to the point: “Speaks for itself. The new Opel Astra.”

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New Opel Astra With Class-Leading Intelli-Lux LED® Pixel Light

Adaptive and bright as day: Newest Intelli-Lux LED® Pixel Light with 168 LED elements Triple-row matrix: For near area, the bright-dark border and glare-free long range vision Best in class: Astra with light system from Insignia and Grandland Opel flagships Rüsselsheim.  The new Opel Astra is not only electrified for the first time, it also continues to bring state-of-the-art technologies… Read More New Opel Astra With Class-Leading Intelli-Lux LED® Pixel Light

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Ramp up of New Opel Astra Production in Rüsselsheim

The new Opel Astra rolls off the assembly line at the Rüsselsheim plant. Today, Opel CEO Uwe Hochgeschurtz welcomed Hesse’s Prime Minister Volker Bouffier, Hesse’s Economics Minister Tarek Al-Wazir and Rüsselsheim’s Lord Mayor Udo Bausch to the Rüsselsheim plant to witness the ramp up of production of the new Opel Astra. To date, around 500 new Opel… Read More Ramp up of New Opel Astra Production in Rüsselsheim

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New Opel Astra Sports Tourer: Top Design Down to Smallest Detail

 The new Opel Astra Sports Tourer is a designer piece and at the same time an all-rounder in everyday life. The next generation of the compact class bestseller is the first Opel estate to be electrified and the first with the unmistakable Opel Vizor brand face. In addition, the sports estate from Rüsselsheim will be optionally available… Read More New Opel Astra Sports Tourer: Top Design Down to Smallest Detail

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Fully Charged: Video Review of Opel Year 2021

Rüsselsheim.  2021 was an extraordinary year for Opel, full of challenges but also fully charged with energy. Despite the constraints caused by the pandemic and the semi-conductor crisis, Opel’s electrification offensive continued at full power. Sensational design statements like the new Opel Astra and the successful Opel Mokka are the proof, as are unique concepts such as the Manta… Read More Fully Charged: Video Review of Opel Year 2021

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