BMW gets 2023 underway with two triple successes.

Premium carmaker BMW has kicked off 2023 with a trio of victories in renowned competitions in Germany and the UK. In the “Best Cars 2023” vote conducted among the readership of German motoring magazine “auto, motor und sport”, the purely electrically powered BMW iX1 xDrive30 (electric power consumption combined: 18.1 – 16.8 kWh/100 km; CO2 emissions combined: 0 g/km in… Read More BMW gets 2023 underway with two triple successes.

Ultimate companion – through real and virtual worlds: BMW presents BMW i Vision Dee in Las Vegas.

The BMW Group is sharing its vision of the future digital experience, both inside and outside the vehicle, at the Consumer Electronics Show (CES) 2023 in Las Vegas. BMW i Vision Dee is the futuristic mid-size sedan with a new and pared-down design language. The name “Dee” stands for Digital Emotional Experience – and that is precisely its aim: to create… Read More Ultimate companion – through real and virtual worlds: BMW presents BMW i Vision Dee in Las Vegas.

Three variants of BMW xDrive: the new BMW X1 and new BMW iX1 at winter training in Sölden

When the snow starts falling and the roads get icy, the new BMW X1 and new BMW iX1 are in their element. Their robust character profile and BMW xDrive provide all the necessary tools for the job at hand – and in winter training on the glacier above Sölden, Austria they are showcasing the benefits… Read More Three variants of BMW xDrive: the new BMW X1 and new BMW iX1 at winter training in Sölden

The new BMW 8 Series and the new BMW M8 models: world premiere at the Amelia Island Concours d’Elegance 2022.

The most beautiful, exclusive and fastest vehicles of their respective eras are traditionally assembled at the Amelia Island Concours d’Elegance. This year, the renowned classic car show in the north-east of the US state of Florida provided the perfect setting for the world premiere of particularly fascinating sports cars from the BMW model range. The… Read More The new BMW 8 Series and the new BMW M8 models: world premiere at the Amelia Island Concours d’Elegance 2022.

The first fully electric BMW xDrive system in the BMW iX and the BMW i4 M50

Faster, more precise, more efficient: The first fully electric BMW xDrive system in the BMW iX and the BMW i4 M50. Two engines, four driven wheels and a globally unique drive torque control system ensure optimal traction, driving stability and dynamics in every situation.  More than 35 years ago, all-wheel drive provided a new form… Read More The first fully electric BMW xDrive system in the BMW iX and the BMW i4 M50

BMW to Debut a New Advertisement during the Super Bowl Starring Arnold Schwarzenegger, Salma Hayek Pinault and the All-New, Fully Electric BMW iX Sports Activity Vehicle.

BMW will debut a new 60-second advertisement during the Super Bowl on Sunday, February 13, 2022, to showcase its All-New, fully electric BMW iX Sports Activity Vehicle, which arrives in the US next month. The star-studded spot features legendary actor Arnold Schwarzenegger and Academy Award nominee Salma Hayek Pinault, and was directed by two-time Academy… Read More BMW to Debut a New Advertisement during the Super Bowl Starring Arnold Schwarzenegger, Salma Hayek Pinault and the All-New, Fully Electric BMW iX Sports Activity Vehicle.

BMW M GmbH enters its anniversary year with a new sales high.

For the third time in a row, BMW M GmbH ended the financial year as the global market leader in the performance and high-performance car segment. Indeed, the company posted record sales once again in 2021. A total of 163,542 BMW M cars were delivered to customers worldwide last year, a 13 percent increase on 2020. This… Read More BMW M GmbH enters its anniversary year with a new sales high.